How does CRM help builders

by Nov 5, 2019

If you rely on outdated Excel spreadsheets to handle your customers and sales pipelines, you need to reconsider. Customer relationship management software can help you maximize sales revenue and profit in many ways. Most builders do not take the important step of implementing CRM for their business due to various reasons. The sales team might not be willing to use it, the builders may think it is unnecessary, or perhaps they think a contact management system is enough. But we’re here to tell you that our CRM is worth every dollar that you spend and it provides a lot of value to your business.

Acquiring more leads

Getting more leads and making more sales is the goal of every builder. But knowing what to do with those leads, how to convert them, and how to best nurture them is not an easy task. This is where a solid CRM like InSimplify comes into play. It makes the job not only easier and more automated but can result in more engaged prospects and happier customers.

Visibility into your pipeline

Pipeline visibility is a major struggle across industries and irrespective of the company size. Simply “keeping a pulse” on sales is not as easy as monitoring wins and losses. Builders need to put the necessary processes and tools in place to ensure that customer communication, sales rep activities, and all other components that make up a sale are clearly visible and easily accessible throughout the entire sales pipeline. With a dynamic CRM like ours, you can view the whole sales pipeline that comprises of every stage in your sales process that a salesperson takes, in order to move a deal from start to close.

Easy to adopt and use

A system is only as effective as the people using it. We know that nobody wants to spend their time referencing complex manuals or going through a lengthy training process. InSimplify is intuitive and easy to adopt – setting your team up for success. 

Real-time access to data

InSimplify is a leading-edge cloud-based system, which means your data is stored, backed up and accessible anytime from anywhere. You never have to worry about accidentally losing data.

Increased Customer Loyalty

InSimplify is designed to help you build and maintain better relationships with your customers and leads to higher customer satisfaction and loyalty. Unlike Excel spreadsheets and note cards, a solid CRM like InSimplify offers scalability and great customer insight.

Tracking made easy

InSimplify, builder-specific CRM is a robust management tool that enables consistent and trackable management of the entire customer life cycle. Implementing a centralized data system would highly improve and streamline business processes, irrespective of the size of your business. You will always be in the know of any job when a customer was last contacted, and what your employees are working on in real-time.

CRM is an essential part of the sales and marketing process for builders. With the changing expectations of customers and technological improvements, home builders need a comprehensive system like InSimplify, the essential CRM software for builders, to meet their customer relationship needs. When a dynamic CRM like ours is used consistently and effectively, you are bound to see results.